As one of the Netherlands’ most famous models, van Noord has lived a peculiar life,traveling around the world, meeting all kinds of different people and throwing himself into life at its fullest. Next to his modelling career, van Noord has been photographing his surroundings for over 30 years, employing old cameras and learning from scratch as an autodidact.
The hectic connotation attributed to a super model’s life makes the subtlety of his photographic works even more surprising: when confronted with Van Noord's pictures, one is struck by their extreme delicacy.
The exhibited series is permeated by a soft melancholy, a kind of surrender to the simplicity of everyday life. The portrayed subjects, varying from family members to landscapes and places, feature as simple ingredients of quotidianity.
Reality is the core of investigation of this series, embraced in its full banality.This everyday life, however, is embraced in its impurity: it is touched,worn, used by its protagonists, and by Van Noord himself. The presence of self-portraits in the series explicit this inhabitance: the actuality captured int he pictures is lived, and carries the traces of an ever present search towards the self.
Chance also plays an important role: the characters in the photographs are never deliberately chosen, but they are the result of hazard, in tune with the normal course of ordinary life. This authentic way of experiencing quotidianity is reflected in the material qualities of the works,which are never completely ‘clean’, but always preserve an irregularity, a spot, a dark mark or a yellowy tone. The surface of the pictures seems used,almost ‘dirtied’ by life, an effect achieved by a specific employment of the camera: Van Noord plays with the technique of double exposure of the camera-film, which creates this peculiar effect.
All in all,‘’The Bush and Other Stories’’ offers a peek into everyday life,a walk through the beauty of our ordinary surroundings, which, in their disarming normality, still manage to deliver a spark of poetry.